The Mark of
Intelligent Logistics

01 — Anatomy

Logo Construction

The Solmex mark is composed of two interlocking "S" forms representing the seamless flow of intelligent logistics networks.

• 01
  Upper Flow Element
  The upper "S" curve represents outbound logistics flow—goods moving from origin to network. Features a dynamic trailing edge suggesting speed and efficiency.
• 02
  Lower Flow Element
  The mirrored lower form represents inbound logistics—completing the cycle. Together they create an infinite loop of operational continuity.
• 03
  Central Nexus
  The white circular core represents the command center—the intelligent hub where all logistics data converges. It symbolizes clarity, precision, and real-time visibility.
• 04
  Gradient Energy
  The vertical gradient (Orange → Gold) represents the sunrise—a new era of logistics. It flows from energy (#FF9C37) to optimism (#FFD81C).

02 — Geometry

Mathematical Foundation

Every curve and proportion is engineered for visual harmony and brand recognition at any scale.

1.225:1

Aspect Ratio

Width to height proportion of the isotype (489×399px)

90°

Gradient Angle

Primary vertical gradient direction (top to bottom)

45°

Flow Angle

Diagonal emphasis for motion and dynamism

20%

Core Diameter

White nexus relative to total mark height

180°

Mirror Rotation

Lower element is 180° rotation of upper

∞

Symbolic Form

Interlocking curves suggest infinite continuity

03 — Variants

Official Configurations

Six approved logo configurations for different contexts and applications.

Primary Isotype

Default mark for all primary applications

Full Logo + Wordmark

Headers, documents, formal materials

Horizontal Wordmark

Navigation, footers, constrained spaces

On Light Backgrounds

Print, light UI themes

Monochrome White

Brand backgrounds, overlays

Monochrome

Single-color printing, watermarks

04 — Clear Space

Protection Zone

Minimum clear space ensures the logo maintains presence and legibility. The exclusion zone equals 25% of the mark's height on all sides.

← 0.25x → ← 0.25x → ← 0.25x → ← 0.25x →

05 — Minimum Sizes

Scale Boundaries

To maintain brand integrity, never reproduce the logo below these minimum dimensions.

24px

Digital (favicon)

32px

Digital (standard)

10mm

Print (minimum)

50mm

Signage (outdoor)

06 — Incorrect Usage

Logo Don'ts

Protect brand integrity by avoiding these common misuses.

Do not rotate

Do not stretch or distort

Do not add effects

Do not change colors

Do not outline or stroke

Do not use on busy backgrounds

07 — Specifications

File Reference

Technical specifications for all official logo assets.

Asset	File	Dimensions	Format
Primary Isotype	solmex-logo.svg	489 × 399 px	SVG (vector)
Full Logo	logo-solmex-full.svg	2342 × 399 px	SVG (vector)
Wordmark Only	logo-solmex-text.svg	1732 × 301 px	SVG (vector)
Square Mark	logo-solmex-square.svg	489 × 399 px	SVG (vector)

08 — Downloads

Download Logo Assets

All official logo files in vector format for print and digital applications.

Primary Isotype

SVG • Dark backgrounds

Logo with Shadow

SVG • Light backgrounds

Full Logo + Wordmark

SVG • Complete lockup

Wordmark Only

SVG • Text logo

Square Mark

SVG • App icons